Product News: New Online "Conversions and Calculations" Tool from New England Biolabs

NEBioCalculator, a new online "conversions and calculations" tool developed by New England Biolabs (NEB®), offers bench-side support for molecular biology experimental planning. Boasting improved algorithms and a more intuitive interface, NEBioCalculator supports several commonly-used biomath needs, such as molarity calculation, OD260 conversion, ligation calculation, and mass/moles conversion for both dsDNA and ssRNA. NEBioCalculator joins the growing selection of online tools and Apple® and Android™ apps from NEB, which include the popular NEB Tools, Double Digest Finder and Enzyme Finder, as well as NEBuilder®, NEBaseChanger™, and its Tm Calculator.

Unlike other web-based conversion tools, NEBioCalculator provides calculations based on user-specified units, rather than a "one size fits all" single-unit model. Scientists can input their measurements in milligram, microgram, nanogram or picogram amounts, leading to accurate calculations that require no further conversion.

"Our customers can educate themselves on an application, identify reagents needed, and design their experiments – all while visiting NEB's website," said Tanya Osterfield, Manager of Digital Marketing at NEB. "NEBioCalculator is a useful tool that will help improve our customers' user experience, as we strive to provide unmatched scientific and technical support to our customers."

NEBioCalculator was developed as a part of NEB's cloning educational campaign, which includes new animations about the various types of cloning workflows, and special rewards for purchasing NEB cloning products.